Xavier Peugeot has moved from Peugeot to become Director of Product Planning for sister brand Citroën, reporting directly to Linda Jackson, CEO of the Citroën brand.

Xavier, aged 50, joined the PSA Peugeot Citroën Group in 1994.

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He has held a number of positions in sales and marketing, including Director of the Peugeot Netherlands subsidiary between 2005 and 2007 and Director of Marketing and Communications for the Peugeot brand between 2009 and 2011, during which time he oversaw the launch of the new Peugeot brand project from early 2010.

Since 2012 he has been Director of Product Planning for Peugeot.

Xavier Peugeot takes over from Thomas d’Haussy, who has taken on new responsibilities within the group.

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