Ferrari is planning to launch its first fully electric car in October this year, marking a shift for the luxury sports car brand known for its high-performance petrol engines, reported Reuters.

Ferrari CEO Benedetto Vigna was cited by the news agency as saying that the company plans to debut its first fully electric car for a capital markets day on 9 October at its Maranello headquarters in Italy.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Vigna said that the company’s plans, which includes the launch of six new models this year, will not be affected by US policies or trade war risks.

Ferrari’s move towards electrification began in 2019 with the introduction of hybrid models, which accounted for 51% of its sales last year.

The Italian company expects its EBITDA to rise from €2.56bn ($2.64bn) in 2024 to at least €2.68bn ($2.77bn) in 2025.

Ferrari buyers frequently customise their cars for an extra cost, mainly choosing unique paint, livery, and carbon features.

These customisations made up about 20% of total revenue last year, up from 19% in 2023, with a similar trend expected in 2025, Ferrari CFO Antonio Picca Piccon said.

The US market has also seen increased deliveries. However, Ferrari has no plans to expedite shipments to pre-empt potential tariffs.

With 13,752 cars delivered last year, Ferrari maintains a 10% cap on deliveries to China, a country where EVs are increasingly popular and offer tax advantages over petrol vehicles.

Last year, Ferrari opened new factory in Maranello, Italy to produce its electric supercars alongside ICE and hybrids.

The new factory is also equipped to manufacture electrical components, including high voltage batteries, electric motors and axles.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact