Tata Motors’ luxury vehicle unit Jaguar Land Rover (JLR) has appointed a new head of sales in China where the company has seen a slow down in sales in recent months. Mark Bishop succeeds Yi Lu, who resigned in mid-April citing personal reasons.
Bishop, former managing director of Porsche China, will oversee sales and marketing for Jaguar, Land Rover and cars made by JLR’s local joint venture with Chery Automobile.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
JLR s sales fell by a fifth year on year in China during the first three months of 2015 as an economic slowdown caused vehicle sales to drop.
James Hu, a current sales and customer services executive at JLR, will become deputy president of sales and marketing.
The company recently started production of the Range Rover Evoque at its new factory close to Shanghai.
