General Motors plans to significantly strengthen its Cadillac brand in China with the introduction of nine new models over the next five years.

Newly-appointed global Cadillac CEO Johan de Nysschen said he aims to increase the brand’s global sales to over 500,000 cars annually by 2020 and China will play a major role in this expansion.

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De Nysschen said the luxury car market will be a major growth segment in China in the future. He expects the country to overtake the US as the world’s largest market for luxury automobiles before 2020.

The plan is to substantially increase Cadillac’s exposure to this growth. Around 95% of the models sold in China will be locally made by 2018.

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