Autoliv is showcasing active safety solutions at the Consumer Electronics Show (CES) in Las Vegas, where it is attending for the first time.
"Today's average technology consumers spend large portions of their average day in traffic – we want to signal to neighbouring tech sectors the future in automotive safety lies in different parties coming together to further improve road safety for the future", said Autoliv chairman, president and CEO, Jan Carlson.
At CES Autoliv will conduct real-life demonstrations of active safety applications.
"CES is a platform for facilitating cross-sector learning and in our industry, safety and quality is everything," said Autoliv Electronics division head, Frank Melzer.
"At CES, we will showcase our engineering progresses, simulation methods and product testing methods by live demoing seven of our latest real life safety solutions out on the CES tarmac."
Autoliv will showcase several active safety developments where product safety meets real-life situations.

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By GlobalData"Autoliv's vision is to save more lives, and through our real life safety focus, we make our vision reality," added Melzer.
Among the demoed solutions is the 3rd generation Night Vision solution – a system which can spot traffic hazards and living beings in complete darkness or fog.
During CES, Autoliv will also demonstrate how the Stereo Vision system and its 3D processing can be used to handle unknown objects as well as unexpected situations sometimes occurring in real life traffic situations.
Another product showcased during CES will be the Automated Emergency Braking (AEB) system based on only a Mono Vision camera, which will be demoed using several NCAP standard scenarios.
Autoliv will also show other Human Machine Interaction safety technologies, for example, using the zForce Intuitive Steering Wheel in combination with GPS path-following technology, Electronic Horizon, to show how transition between manual and automated driving can be handled in real life.
The CES audience will also see two radar system applications. The Rear Cross Traffic Alert & Braking (RCTA+), which utilizes 77GHz radar technology integrating both warnings and AEB, for example when backing out of a parking spot into cross-traffic, as well as the 25GHz Radar Based AEB system, already in production and awarded a 5-star rating by EuroNCAP.