Brazil’s federal government late in November decided to extend to 31 March, 2010 a cut in the excise tax on industrial products (IPI for short in Portuguese) which has boosted new vehicle sales this year. But there’s one important change.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Now only flex-fuel (ethanol-petrol) vehicles will benefit from the current 3% tax rate on those with engines up to one-litre and 7.5% for one- to two-litre models.


Petrol-only cars will attract an 11% tax this month, rising to 13% in January (one to two-litre) and the tax will be 25% for cars with larger engines from January.


Finance minister G Mantega admitted the move was an environment-oriented bribe to boost flexible-fuel vehicle (FFV) sales.


It’s hardly necessary. FFVs now account for almost 90% of the Brazilian market and it is estimated that over two thirds of these run almost permanently on locally produced ethanol.


In the last three months, biofuel consumption may have fallen due to a seasonal price hike of over 30% triggered largely by the international sugar price.


CO2 emissions by a FFV running on sugar cane is only about 30g/km (a quarter of the petrol average and the current European target).


Studies have shown that about 85% percent of primary CO2 emissions are absorbed by cane plants’ photosynthesis process, included the greenhouse gases emitted when planting, processing and freighting.


Consequently, the government’s latest tax decision is also seen here as an indirect way of reducing assembled car imports, especially from Europe, South Korea, Japan and China. All these are petrol-only.


However, there have been hints import-only brands have FFVs in the works. After all, none would be willing to stay out of a market that might absorb 4m units annually in four or five years from now.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact