Audi Group has lowered its full-year profitability target for the second time this year, citing pressure from US import tariffs and the costs of its electric transition.
The Volkswagen-owned premium marque now projects an operating margin of 4% to 6%, down from a previously guided 5% to 7%, while keeping its revenue forecast unchanged.
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For the 2025 financial year, the board anticipates revenues between €65bn ($75bn) and €70bn.
In the first nine months of 2025, the Audi Group reported revenue of €48.38bn, up 4.6% year-on-year, supported by a richer model mix and a higher share of electric vehicles.
Operating profit fell to €1.55bn from €2.08 bn a year earlier, delivering an operating margin of 3.2% compared with 4.5% in 2024.
The company said results were burdened by US tariffs, restructuring activities, and provisions related to CO2 compliance.
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By GlobalDataIt also flagged additional costs from rescheduling a jointly developed group electric platform for the D segment.
Audi Group CEO Gernot Döllner said: “Clarity is the compass that will guide Audi as a whole going forward. We are shaping our company just as we design our vehicles – with a focus on the essentials,”
“The Audi Agenda was important for taking stock of the situation objectively, identifying immediate areas for action, and setting key strategic directions. Our new corporate strategy builds seamlessly on that foundation.”
Financial result after the third quarter totalled €965m, down from €1bn a year earlier, including €386m from China compared with €500m in 2024.
Profit after tax for the first nine months came in at €2.06bn, versus €2.42bn in the prior-year period.
Volkswagen recorded a significant third-quarter loss, driven by higher tariff payments and a costly strategic shift at Porsche.
Across the group, comprising Audi, Bentley, and Lamborghini, deliveries fell 4.8% to 1,191,141 vehicles in the first three quarters of 2025.
Audi-branded deliveries declined 4.8% to 1,175,765 vehicles from January to September 2025.
Demand for battery-electric models was a bright spot, with more than 163,000 BEVs sold over the period.
Audi Group CFO Jürgen Rittersberger added: “We are responding to the challenging overall economic situation and intensified competition with stringent cost control measures and are continuing to work on our financial performance.
“At the same time, we are making our business model future-proof and resilient. Now it’s about pushing ahead with the transformation and restructuring with determination and full force.”
