Radioplayer has signed a new agreement with Audi to remain a lead developer of infotainment systems within the Volkswagen Group, to continue collaborating on radio apps.
Radioplayer has been a developed of Audi hybrid radio systems since 2017. The systems switch seamlessly between FM, DAB and internet streaming.
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The new agreement will see Radioplayer continue to support group cars with hybrid radio (Audi, VW, Porsche and Lamborghini brands), as well as collaborating on future integration and radio features.
The international non-profit radio platform, backed by major public service and commercial radio broadcasters, will supply official broadcaster metadata as well as technical support and input to future radio products.
Radioplayer said its partnership model allows Audi and the wider VW group to "benefit from a high-value, low-risk relationship direct with radio broadcasters".
Audi's claimed world first hybrid radio was said to have "recognised the importance of radio to drivers and the need to develop the user experience to keep radio prominent and easy to use".
Radioplayer said it was increasingly focusing its work on "developing world class radio experiences in cars as technology drives huge change in the automotive industry".
This work would prioritise hybrid radio and also include a roadmap to provide visuals to enhance radio on larger dashboard screens, on-demand content like podcasts, and development of personalised radio for drivers and passengers.
Radioplayer MD Michael Hill said: "Our collaboration has dramatically increased the coverage of stations now accessed by hybrid radio in Europe, and this new agreement will extend that coverage further."
