Audi plans to "significantly" the range of models produced locally at FAW VW and enter new segments, including electrified vehicles.
With a new dedicated company for mobility and digital services, the two partners want to advance their joint commitment in this expanding premium business segment. The pair will also intensify their collaboration in financial services.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
Within five years, Audi and FAW have agreed to produce five additional e-tron models locally and introduce them to China – including purely battery-powered cars with ranges of more than 500km (3110 miles). With the Audi A6 L e-tron as first locally produced plug-in hybrid and the Q7 e-tron as an import model, Audi will sell two electrified full-size models in China from this year.
An agreement covering this was signed yesterday in Changchun by Audi CEO Rupert Stadler, VW group China president Jochem Heizmann and FAW group chairman Xu Ping.
"In the past 29 years, Audi and the FAW Group have written Chinese automotive history. Together we have established the premium market in China and have continuously advanced its development," said Stadler. "Now we are once again setting a historic milestone by enhancing our successful partnership with a strong roadmap for the coming decade."
"We are starting the next phase of our joint growth path in China. More than ever, our partnership is focusing on profitable, sustainable growth," said Audi sales and marketing chief Dietmar Voggenreiter. "China is the leading market worldwide for electric mobility. With our e-tron initiative, we want to create a compelling premium offer of products and services here."
