Honda is pushing ahead with plans to produce compact cars in Argentina as it looks to boost sales in South America.

Last year the company postponed the opening of a new factory in Buenos Aires amid growing concerns that the financial crisis could drag down car sales in Latin America.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

However, sales in the region are recovering and are expected to continue to increase. The new plant will gave an initial annual capacity of 30,000 units. Honda already has a factory in Brazil and aims to export its cars to other countries in South America.

The US$100m plant was originally due to have opened earlier this year.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact