German car makers and automotive systems suppliers will together address the lack of common standards that is putting the brakes on progress in vehicle electronics, according to Automotive News Europe.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

BMW, DaimlerChrysler and Volkswagen will co-operate with suppliers Bosch, Continental and Siemens jointly to develop and commercially release a standardised electrical/electronic (E/E) architecture concept.

The companies say they are not aiming at exclusivity and want to draw “third parties” into development agreements.

The initiative could put Germany’s motor industry in a dominant position as E/E – which some experts say already accounts for 40% of the modern car by value – features more and more in vehicle manufacture and operation.

But importantly the new partnership, named AUTOSAR (AUTomotive Open System Architecture), could provide a much-needed answer to the arbitrary and often jealously guarded developments in E/E, which have resulted in widespread incompatibility between old and new equipment and between systems from different sources.

The AUTOSAR initiative will cover body electronics, powertrain, chassis and safety as well as multimedia systems, telematics and man-machine interface.

The absence of discipline in E/E development has resulted in growing industry uncertainty over innovation take-up, extra manufacturing costs and risk-taking, and growing public dissatisfaction that expensive equipment is non-transferable and obsolescent the moment it is purchased.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact