Malaysia’s DRB-Hicom is spending MYR10m (US$2.8m) to assemble Tata trucks at its plant in Pekan, in Pahang state.

The company plans to import CKD kits from Thailand and South Korea, including the Xenon pickup truck and the Prima heavy-duty truck range.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

DRB-Hicom said it has already received pre-orders for 17 Prima prime-movers.

The assembler also builds a variety of Volkswagen models for Malaysia.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact