Toyota Tsusho Corporation has announced that Toyota Tsusho, Toyota Motor Corporation and Denso Corporation have made a joint investment through a private placement in Airbiquity Inc., a US-based developer of over the air (OTA) preprogramming systems for control software.

The purpose is to collaborate on development and commercialisation of OTA reprogramming systems for control software used in next-generation connected cars. Toyota Tsusho invested US$5m.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Automobile control is performed by control software embedded in on-board electronic control units (ECU). As automobiles incorporate numerous functions, the importance of control software is rising, Toyota Tsusho says. The company maintains that remote updates will be an essential function for next-generation connected cars to enhance product features through the addition of functions after sale and to respond rapidly if a defect occurs.

Airbiquity develops control software OTA reprogramming systems based on its accumulated OTA reprogramming technology and know-how for car Infotainment system software and other systems.

Through this investment, Toyota Tsusho aims to accelerate the commercialisation of the control software OTA reprogramming system developed by Airbiquity and to provide service to automobile manufacturers. In addition, Toyota Tsusho will collaborate with Toyota Motor and Denso on system development and work towards the installation of such systems on actual vehicles.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Auto Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Auto Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving automotive industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now