BP Ventures is investing EUR10m (US$11m) in MaaS Global, a provider of digital mobility software.

The company’s Whim app allows customers to access and connect on a single platform all available transport options in a city; from taxis, buses, bikes and rental cars, to ride-hailing services, shared e-scooters and e-bikes.

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“It offers users a single digital key that unlocks the full spectrum of city transport,” said BP VP Advanced Mobility, Roy Williamson.

“It takes the hassle out of planning travel, taking on board users’ preferences and connecting and booking their ideal transport choices. 

“The MaaS Global team is at the forefront of a tech-enabled mobility evolution – from having to own a vehicle to being able to easily connect and use all available forms of transport.”

The ‘Mobility-as-a-Service’ (or MaaS) industry is forecast to grow significantly in revenue by 2030, as the market shifts towards a model of on-demand access to both public and private transport networks.  

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