The Japanese unit of Volkswagen said on Thursday it hopes to increase sales to 62,000 units in Japan in 2003 by introducing attractive new models and reinforcing its sales network in the Tokyo metropolitan area, the Japan Times reported.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Unit president Tsutomu Umeno told the newspaper the firm will enter the luxury car segment by introducing the Touareg sport utility vehicle in summer and other models next year.

It also plans to start marketing the New Beetle Cabriolet convertible in the summer and open more outlets in Tokyo to expand its business in this country, he said.

Volkswagen Group Japan sold 59,843 units last year, claiming a 23.3% slice of the imported car market, the report said.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact