New vehicle sales in Taiwan fell by 2.2% to 33,947 units in November, compared with strong year-earlier data, according to data released by the industry.
Many brands were forced into heavy discounting to achieve sales targets, according to Yulon Nissan Motor.
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Hotai Motor, which distributes Toyota and Lexus vehicles, reported a 3.8% year-on-year sales increase to 12,182 units in November while Yulon Motor’s sales fell by 22.5% to 3,801 units.
China Motor (Mitsubishi) sold 2,762 units, Ford 2,173 units and Honda 1,961 units.
