Nissan Motor launched its luxury Infiniti brand in Indonesia this week – the first new market in a 25-country expansion drive for the brand over the next two years. The company is targeting an initial 5% of the country’s luxury car segment, which it estimated at 4,000 units last year.

A new showroom was unveiled in the Pondok Indah district of Jakarta on Wednesday. The first models to be imported include the range-topping M37 passenger car, fitted with a 3.7-litre V6 engine and priced at close to IDR1.1bn (US$125,400). It is sold alongside the FX50 and FX37 sport utility vehicles and the G37 coupe. 

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Nissan confirmed that the cars are produced at its Atsugi-shi plant in Japan which it said had suffered minor damage during the recent earthquakes.

“Production is expected to resume soon”, an executive at the company confirmed.

Just Auto Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Auto Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving automotive industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now