Chinese car and battery maker BYD, backed by Warren Buffett, said its August vehicle sales fell 5.9% from July with the 31,069 vehicles sold in August down 19% year on year. Overall car sales in China rose 59% in August on year.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

“Overall car sales in China were weak in July and August, and some automakers cut prices,” BYD Auto spokesman Paul Lin told just-auto.

Vehicle sales for the first eight months of 2010 rose 43.4% to 353,129 units, representing about 59% of BYD’s revised sales target of 600,000 for the whole of 2010. BYD cut its 2010 sales target by 25% in July.

“We will watch for September and October, which are traditionally golden months for auto sales,” Lin said.

In late August, BYD launched two new models, the M6 and L3, which could help boost sales for the rest of the year, the spokesman said. “We plan to launch the S6 by the end of the year,” he added.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact