Toyota is considering Indonesia, Thailand, and Vietnam as options for a low-cost car production hub to the Southeast Asian market.


According to a Bisnis Indonesia report, TMC will make an intensive review of investment climates, automotive business outlooks, and automotive industrial growths in the three countries before making a decision on where the investment will go.


President Director of PT Toyota Astra Motor (TAM), the brandholder sole agent to Toyota in Indonesia, Johnny Darmawan revealed Indonesia was one of the strongest candidates to become Toyota’s low-cost car production hub.


“Indonesia’s toughest competitor is Thailand, which is the top automotive-making country in ASEAN. However, Indonesia still has huge opportunity, thanks to its rapid domestic car market growth,” he told Bisnis Indonesia.


The three countries, he continued, were considered the most attractive in term of automotive investments. Indonesia had huge market potential and raw material resources, Thailand had good infrastructures and aggressive policies in capturing foreign investments, and Vietnam was a country with competitive labor wage. At the moment, Vietnam was continuously improving its investment climate to attract as much investment as possible.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Auto Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Auto Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now