The US market may have bottomed out, according to a top GM executive.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


GM’s chief operating officer Fritz Henderson told German magazine Auto Motor Und Sport that September was the weakest month in many years but that “we could have reached the low point”.


Henderson said that GM had seen some improvement in pickup demand in August and September. He said weakening oil prices may be playing a role.


Separately, GM Europe president Carl-Peter Forster told Automobilwoche that GM inventories were currently 30% higher than normal.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact