Mercedes-Benz Group has been granted a patent for a vehicle door handle with a display element featuring controllable pixels. The handle can display predetermined or user-selected content, including personalized messages based on sensors detecting approaching individuals. The technology allows for customization and interaction with the vehicle. GlobalData’s report on Mercedes-Benz Group gives a 360-degree view of the company including its patenting strategy. Buy the report here.
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According to GlobalData’s company profile on Mercedes-Benz Group, Battery management systems was a key innovation area identified from patents. Mercedes-Benz Group's grant share as of May 2024 was 36%. Grant share is based on the ratio of number of grants to total number of patents.
Vehicle door handle with customizable display content based on user
A recently granted patent (Publication Number: US12000172B2) details a vehicle door handle with an external visible surface featuring a display element. This display element includes individually controllable pixels that can showcase content created, selected from pre-stored or online design examples, or captured via a mobile terminal's camera. The user interface allows for the transmission of this content to the door handle, which is triggered by sensors detecting the approach of individuals to the vehicle. Upon detection, specific content assigned to each person is displayed on the handle, along with additional parameters. The handle can be either mechanically moveable or a non-moveable part on the door panel, providing a customizable and interactive experience for users.
The patent also outlines a method for displaying content on the door handle's display element, involving the determination and transmission of content from mobile terminals to the handle. Sensors detect the approach of individuals, triggering the display of personalized content and additional parameters. The content can be freely programmable, allowing for customization in terms of color, text, or graphical design. Furthermore, the method includes the detection and storage of design or color patterns via optical sensors, enhancing the personalization options available. Overall, this innovative technology offers a unique way to interact with vehicles, combining functionality with personalization based on user preferences and environmental factors.
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GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.
