Kia Motors Corporation will show its new Soul concept car, car at the North American International Auto Show (NAIAS) in Detroit next month.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


The concept is a crossover utility vehicle that builds on design cues from the Mesa concept vehicle shown at Detroit this year.


Details include a rear tailgate with a unique ‘drawer’ for wet or muddy items.