just-auto.com

USA: GM to offer amoured Cadillacs - report

By just-auto.com editorial team | 10 November 2003

General Motors this month will begin taking orders for a fully armoured Cadillac Deville, Dow Jones reported. Options include run-flat tyres, a reinforced steel frame and bullet-resistant glass that won't shatter into the cabin of the car, the report added.

Dow Jones said the beefed-up Deville, which will be offered as a standard sedan and as a stretched limousine, will target high-profile customers such as executives and celebrities.

The options add at least $US40,000 to the price of the base Deville, which starts at about $50,000, but could be substantially more than that, depending on the particular package selected, GM's Al Gagne, head of the armouring project, told Dow Jones.

The armoured Devilles, which will be outfitted by Chicago-based Scaletta Moloney Armouring, will be offered at 22 US dealerships and the options put the vehicles' weight at about 6,000 pounds, comparedw with 4,000 for a standard model, the report said.

According to Dow Jones, no sales targets have been set, though the company aims to sell hundreds - and assessed demand for such a vehicle well before the September 11, 2001, terrorist attacks.

If popular, similar armouring options may be considered for the Escalade, the brand's sport utility vehicle, Dow Jones said.

Suggested further reading: The Global Market Review for Armoured Passenger Vehicles