CANADA: Used imports affect luxury brands

By Graeme Roberts | 7 November 2013

Analysis by DesRosiers Automotive Consultants indicates that the majority of ‘used’ vehicles imported into Canada are from recent model years with the 2010-12 model years combined representing more than 50% of all imports in 2012.

The vehicle import study demonstrates the effects that cross-border trade continues to have on Canada’s new and used vehicle markets.

Aided by a close to parity exchange rate between the US and Canadian dollars, grey market vehicles have come to play an important role as buyers hunt American inventories for attractive deals.  

The trend of significant import volumes for luxury brands continues with, for some high end marques, the volume of used vehicle imports comprising more than 30% of the volume of new vehicle sales. While the luxury brands were certainly over-represented among vehicle imports, a substantial portion of imported vehicles hail from mainstream marques; GM, Ford and Toyota proved to be 2012’s highest volume import brands.