US: Chrysler appoints 130 dealers for Fiat brand

By just-auto.com editorial team | 17 November 2010

Chrysler Group says it has selected 130 dealers to represent the Fiat brand in the US.

The dealers will be the first to sell the 2012 Fiat 500 (Cinquecento) as the Fiat brand marks its return to the North American market today (17 November) with the unveiling of the 2012 Fiat 500 at the Los Angeles International Auto Show.

The dealers appointed in this first phase will be ready to take orders for the 2012 Fiat 500 subcompact, built in Chrysler Group's assembly plant in Toluca, Mexico.

Fiat's 1.4L MultiAir four-cylinder engine for the Fiat 500 is produced in Chrysler Group's Dundee, Michigan engine plant.