DaimlerChrysler Corporation's ability to increase the flexibility of its manufacturing facilities will enable the company to minimize production losses and reduce downtime through "rolling launches." It is estimated that the value of avoiding this potential loss of downtime and production will favorably impact the company by more than $3 billion through the 2004 product launches. In a rolling launch, pre- production vehicles are built, tested and launched on the same assembly line where current vehicles are manufactured, steadily ramping up so that down-time and volume loss are minimized during the new product changeover.