Kia Motors America (KMA) has added a fresh face to its vehicle lineup by unveiling the all-new 2007 Kia Rondo crossover at the Los Angeles Auto Show.

A brand-new model for North America, Kia claims that Rondo encompasses Kia's "Power to Surprise" tag line and fits perfectly into the company's evolving image as a leader in safety and value.

"The all-new Rondo is a perfect addition to further Kia's growth in the US market, and allows us to be even more competitive, especially in the ever-expanding crossover vehicle segment," said Len Hunt, executive vice president and COO of KMA.

"By broadening our product selection, and with the news of our vehicles' high level of comfort, quality and performance spreading throughout the industry, more consumers will be attracted to the Kia brand when considering a future vehicle purchase."

The Rondo is Optima-based - sharing engine, transmission and chassis components with the new Optma.

It is available with either a 2.4-litre in-line four-cylinder engine or a 2.7-litre V6.

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