Hometown Auto Retailers, Inc. today chose The Reynolds and Reynolds Company to provide a complete set of automotive retailing solutions to its entire enterprise. Hometown is a leading automotive franchise offering 13 vehicle brands in 11 dealerships across the northeastern United States.

"Hometown Auto was looking for the right partner who could provide a perfect mix of technology and process to our dealership body. Reynolds and Reynolds is that partner," said Corey Shaker, president and chief operating officer of Hometown. "Reynolds' comprehensive suite of products and services provides our retailers with the solutions they need inside the walls of the dealership. And Reynolds' e-business capacity enables Hometown retailers to achieve even greater reach and customer satisfaction outside the walls of the dealership."

As part of the agreement, Reynolds will provide Hometown retailers with the industry-leading ERA2 retail management system as well as extensive e-business capabilities, including electronic customer relationship management (eCRM) tools and the Managed Connections family of network solutions. This solution set, said Shaker, "will significantly consolidate and streamline Hometown's back-office operations, saving the enterprise valuable time and money."

"Hometown Auto already has a good understanding of the value of deep connectivity in the New Economy, launching CarDay.com, the first business to incorporate online auctions with franchised auto retailers to sell warranted used cars," said Bill Bok, vice president of North American sales operations. "Reynolds is proactively taking them to the next level through the integration of Reynolds' e-business solutions." These e-solutions include:

  • eActivate!, the Internet enablement of Reynolds' ERA2 system,

  • Managed Connections, a family of network solutions that takes the hassle out of network management, and


  • eCRM, a complete line of electronic customer relationship
    management tools, such as IntelliPath(TM) document network solutions, and SalesVision(TM) dealership selling software package.


  • Bok said that this relationship with Hometown is another example of "Reynolds strengthening its role as the world's leader in transforming automotive retailing."

    Reynolds continues to provide integrated electronic products and services to the automotive retailing industry. The company recently announced its acquisition of HAC Group LLC, the world's leading provider of learning, eCRM and Web services to auto retailers and manufacturers. HAC's organization will be integrated with Reynolds to create Reynolds Transformation Services.

    Reynolds is also a strategic partner with e-fin LLC, the first comprehensive, full-service electronic financing marketplace in the automotive industry, and was selected by Saturn to build an integrated, real-time, Web-enabled automotive retail management system. Additionally, Reynolds is one of the founding parties of ChoiceParts(TM), an electronic parts network that links buyers and sellers with a cost-efficient, user-friendly, Web-based solution for the multi-billion dollar automotive parts market. Most recently, General Motors and Reynolds announced plans to form an alliance whereby Reynolds would be GM's exclusive provider for dealer e-business technology.

    Hometown Auto Retailers, Inc. sells new and used cars and light trucks, providing maintenance and repair services, selling replacement parts and providing related financing, insurance and service contracts through 11 franchised dealerships located in New Jersey, New York, Connecticut, Massachusetts and Vermont. The company's dealerships offer 13 American and Asian automotive brands, including Chevrolet, Chrysler, Daewoo, Dodge, Ford, Isuzu, Jeep, Lincoln, Mercury, Mazda, Oldsmobile, Plymouth and Toyota. The company is active in two niche segments of the automotive market: the sale of Lincoln Town Cars and limousines to livery car and livery fleet operators, and the maintenance and repair of cars and trucks at a factory authorized freestanding service center.

    Reynolds and Reynolds, headquartered in Dayton, Ohio, is intent on leading the transformation of worldwide automotive retailing with information management, eCRM and Internet solutions. The company reported revenues of $1.56 billion for the fiscal year ended Sept. 30, 1999. For more information on Reynolds and Reynolds, visit www.reyrey.com or call the Information Hotline at 1-888-4REYREY.

    Certain statements in this news release constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The forward-looking statements are based on current expectations, estimates, forecasts and projections of future company or industry performance based on management's judgment, beliefs, current trends and market conditions. Forward-looking statements made or to be made by or on behalf of the company may be identified by the use of words such as "expects," "anticipates," "intends," "plans," "believes," "seeks," "estimates" and similar expressions. Forward-looking statements are not guarantees of future performance and involve certain risks, uncertainties and assumptions that are difficult to predict. Actual outcomes and results may differ materially from what is expressed, forcasted or implied in the forward-looking statements. See also the discussion of factors that may affect future results contained in the company's Current Report on Form 8-K filed with the SEC on February 9, 2000, which we incorporate herein by reference. The company undertakes no obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise.