New Company Positioned to Offer Customers Best Purchasing Experience On the Web, Armed With Support of Dealer Network, World's Largest Inventory and Proven E-Commerce Technology The Ford Dealer Council, representing the 4,200 Ford dealers across the U.S., announced today the formation of an independent Internet-based enterprise,, that will offer customers direct purchases of Ford brand cars and trucks online. Trilogy (Ford's partner in the joint venture that develops and operates all of Ford's customer-facing e-commerce initiatives) has been selected by FordDirect to provide the expertise and execution to create a new e-commerce platform that will transform the consumer buying experience.