The chief executive of VCC and Geely's Lynk & Co division stated on several occasions in recent years that the brand would be selling half a million vehicles annually in 2020. That won't now happen, due to delayed launches in the USA and Europe as well as turbulence in the Chinese market. Nonetheless, what Geely chairman Li Shufu calls his 'disrupter' brand will push ahead with new ways of doing business on three continents.