Subaru


All the very latest information about Subaru in one place. The latest Subaru business news, analysis, comment and interviews, all from our automotive industry experts at just-auto.

This brand is owned by: Subaru

Latest insights


New XV behind 29 per cent UK Subaru sales surge

13 March 2018

Having fallen by more than a quarter during 2017, Subaru's UK sales are finally going back in the right direction, with a 29 per cent surge in February. Most of that is due to the arrival of the new XV.


Subaru has been in the US for a half century

19 February 2018

From little acorns, big oaks grow. Yeah, yeah, it's a tired old cliche but it aptly describes the rise of Subaru of America (SOA) which just celebrated its 50th birthday at its Cherry Hill, New Jersey (NJ) base.


ANALYSIS - Future models for SGP Subaru Global Platform

6 February 2018

Is it dangerous to have almost two thirds of your global production going to one market? And what if your brand is one which can't command luxury car prices? Things are good for Subaru Corporation; very good in fact. There are risks though. Big risks.


ANALYSIS - Subaru Levorg GT

31 August 2016

Subaru invented the crossover when it released the first Forester back in 1997. That all-wheel drive wagon with raised suspension went on to become an enormous hit. The Levorg, the company's newest additional model, won't be a massive seller but what it does represent is a new niche for the brand, sized between where the Impreza and Legacy wagons used to sit.

Latest interviews


Q&A with Aha: Analytical data from the Cloud

28 July 2014

The IT industry has made much of the benefits of a Cloud infrastructure, offering better security and less complex networks in the workplace. Infotainment specialist Harman with subsidiary Aha claims its use in the car could be equally effective. It is now offering OEMs and service providers a chance to use the Cloud beyond downloading apps, navigation updates or music. Understanding what features are being used by the end customer, finding software bugs, removing unused features, reducing recalls or targeting specific customers with updates and advertising are just some of the ideas that Harman claims it can offer with its new Aha Cloud Platform Analytics and Updates Service. just-auto spoke to Siegfried Schuler, Director Centre of Competence Aha, about the service and find out what OEMs are most interested in.


Q&A with CAP-XX: Supercapacitors for stop-start applications

3 June 2013

Australia’s CAP-XX Ltd is developing supercapacitors to provide high power support to automotive stop-start systems, protecting and extending the operating life of the car's battery in the process. Supercapacitors are lighter than a battery, can operate at low temperatures and be charged and discharged almost without limit. To find out more, Matthew Beecham talked with CAP-XX’s CEO Anthony Kongats and Pierre Mars, Vice President Applications Engineering & Quality.


INTERVIEW: Agromash Holdings on PSA partnership in Kazakhstan

26 March 2013

PSA Peugeot Citroen recently inked a partnership with Agromash Holding, for the assembly and distribution of the French automaker's passenger cars and LCVs in Kazakhstan. Simon Warburton was in contact with the trailer and agricultural machinery manufacturer based in the huge country on Russia's southern border.


INTERVIEW: TomTom's Jan-Marten de Vries

17 October 2012

TomTom is well known for its navigation systems both for OE and aftermarket applications. What is not so well known is how it is developing its range of products and services to meet the demands of today’s connected car. Vanessa Scholfield, editor QUBE Connected Car service spoke to Jan-Marten de Vries , VP Product Management of Automotive at TomTom to gain an insight into its product development and innovation in relation to car connectivity.

Latest news


Subaru announces more faulty inspections, driving shares lower

6 November 2018

Subaru Corporation announced on Monday it plans to expand its domestic vehicle recall after more cases of faked final inspections emerged in recent months, according to local reports.


just-auto Plus only Subaru global sales dips 9.3% in H1 FY2018-2019

6 November 2018

Subaru Corporation announced its consolidated financial results for the first half of fiscal year ending 31 March 2019. Results for April-September 2018: Consolidated Net Sales Consolidated global sales of Subaru vehicles decreased 9.3% to 482,000 units....


Subaru US sells 1m vehicles with EyeSight crash reduction technology

19 October 2018

Subaru of America has now sold over a million vehicles with its award-winning EyeSight driver assist technology.


Toyota and Mercedes top 2018 auto brands rating

4 October 2018

Automotive brands accounted for 16 of Interbrand's most valuable brands list for 2018 though Apple, Google, and Amazon were the top three.


just-auto Plus only Subaru of America sales up 3.5% in September 2018

4 October 2018

Subaru of America reported 57,044 vehicle sales for September 2018, a 3.5% increase over September 2017. The company also reported year-to-date sales of 503,418 vehicles, a 5.1% gain over the same period in 2017. September marked the 55th consecutive month...


just-auto Plus only Subaru Canada sales rise 9.4% in September 2018

4 October 2018

Subaru Canada (SCI) announced its best-ever September sales - and its second best month on record - as the brand continues to chase its seventh consecutive annual sales record. Canada-wide, the brand posted impressive results, with 5,622 units sold - an...


Subaru uncovers more fake vehicle tests

1 October 2018

Subaru Corporation announced additional cases of fraudulent vehicle inspections in a final report on the scandal that emerged earlier this year, according to reports in Japan.


just-auto Plus only Subaru Japan sales dips 17.7% in August 2018

1 October 2018

Subaru Corporation announced production, Japan sales and export results for August 2018 Domestic production: August 2018 - 46,525 units; YoY change - (-)6.2%; YoY trends - First y/y decrease in 2 months; YTD 2018 - 428,765 units; change -...


just-auto Plus only New Subaru 2019 Ascent earns IIHS Top Safety Pick+ rating

19 September 2018

A new midsize SUV from Subaru earns the highest award from the Insurance Institute for Highway Safety when equipped with good-rated LED headlights. The 2019 Ascent is the seventh Subaru vehicle to earn the 2018 Top Safety Pick+ award. The company also has...


just-auto Plus only Subaru Canada sales up 1.7% in August 2018

6 September 2018

The dog days of summer proved to be as hot as ever for Subaru Canada (SCI), with the brand posting its best August on record as it chases its seventh straight annual sales record. SCI finished the month with sales of 5,035 units — a 1.7% increase...


just-auto Plus only Subaru of America sales up 1.4% in August 2018

5 September 2018

Subaru of America reported 64,088 vehicle sales for August 2018, a 1.4% increase over August 2017, and marks the best-ever sales month in company history, breaking the previous record set in December 2017 (63,342). The company also reported year-to-date sales...


just-auto Plus only Subaru Japan sales dips 16.1% in July 2018

31 August 2018

Subaru Corporation announces production, Japan sales and export results for July 2018 Domestic production: July 2018 - 58,565 units; YoY change - 1.3%; YoY trends - First y/y increase in 5 months; YTD 2018 - 382,240 units; change - (-)7.1% Overseas...


just-auto Plus only Subaru global sales dips 12.3% in Q1 FY2018-2019

7 August 2018

Subaru Corporation announced its consolidated financial results for the first quarter of fiscal year ending 31 March 2019. Results for April-June 2018: Consolidated Net Sales Global sales of Subaru vehicles decreased 12.3% to 238,000 units. Unit sales in...


just-auto Plus only Subaru of America sales up 6% in July 2018

6 August 2018

Subaru of America reported 59,426 vehicle sales for July 2018, a 6.7% increase over July 2017, and the best July in the history of the company. The company also reported year-to-date sales of 382,286 vehicles, a 6% gain over the same period in 2017. July...


just-auto Plus only Subaru Canada sales surge 13.2% in July 2018

6 August 2018

Impressive sales continue this summer for Subaru Canada (SCI), with outstanding July results contributing to yet more sales records. SCI finished the month with 5,044 units sold, a 13.2% increase compared to last July. Overall, year-to-date sales are at...


just-auto Plus only Subaru Canada sales rise 5.1% in June 2018

5 July 2018

Summer arrived as hot as spring departed for Subaru Canada, with the brand extending its sales streak thanks to its best June on record. The brand closed the month with 5,348 units sold, a 5.1% increase compared to last June, adding to its already...


just-auto Plus only Subaru Japan sales dips 35% in May 2018

28 June 2018

Subaru Corporation reports production, Japan sales and export results for May 2018. Domestic production: May 2018 - 43,592 units; YoY - (-)16.4%; YoY trends - 3rd consecutive month of y/y decrease; YTD 2018 - 269,873 units; YoY - (-)6.6% Overseas...


just-auto Plus only Subaru Canada sales up 2.1% in May 2018

6 June 2018

It was another record-setting month — this time the best May ever — for Subaru Canada (SCI), as the brand’s scorching hot sales streak continues. With 5,513 units sold in May, which outpaced the same month last year by 2.1%, SCI also...


just-auto Plus only Subaru US sales up 7.2% in May 2018

5 June 2018

Subaru of America reported 60,146 vehicle sales for May 2018, a 7.2% increase over May 2017, and the best May in the history of the company. The company also reported year-to-date sales of 263,019 vehicles, a 4.1% gain over the same period in 2017. May...


just-auto Plus only Subaru Japan sales dips 23.2% in April 2018

31 May 2018

Subaru Corporation announces production, Japan sales and export results for April 2018 April 2018 Domestic production: April 2018 - 57,360 units; change - (-)3.4%; YoY - second consecutive month of y/y decrease ; YTD 2018 - 226,281 units; change -...


Subaru probed after fake emissions report

16 May 2018

Japanese government officials searched the headquarters of Subaru Corporation on Wednesday after the automaker admitted it had falsified mileage and emissions data on new vehicles at one of its domestic plants.


Subaru America cues up Crosstrek PHEV

15 May 2018

Subaru of America, which has recorded nine consecutive years of record sales and 10 consecutive years of growth, has announced its first plug-in hybrid vehicle (PHEV), borrowing the technology from minor shareholder Toyota.


Takata airbag costs hit Subaru bottom line

14 May 2018

Subaru Corporation operating income in the fiscal year to 31 March 2018 fell 7.6% year on year to to JPY379.4bn, as foreign exchange gains were offset by a rise in sales expenses due to higher interest rates in the US, higher costs of raw materials, an increase in R&D expenses, and other factors.


Subaru starts Ascent SUV production in US

8 May 2018

The recently renamed Subaru Corporation has started production of the Ascent SUV at its US Subaru of Indiana Automotive plant.


Subaru moves to new HQ in US

30 April 2018

Subaru of America has completed its new US$118m US headquarters in Camden, New Jersey, which the company hopes will usher in a new period of growth in this market.


just-auto Plus only Subaru Canada sales up 3.8% in March 2018

5 April 2018

Stubborn winter weather is doing nothing to put a chill in Subaru Canada hot streak, with the brand recording its best-ever March sales to close the first quarter of 2018. Coming off its sixth consecutive annual sales record in 2017, with 54,570 units sold...


just-auto Plus only Subaru of America sales up 5.9% in March 2018

4 April 2018

Subaru of America reported 58,097 vehicle sales for March 2018, a 5.9% increase over March 2017, and the best March in the history of the company. The automaker also reported year-to-date sales of 149,703 vehicles, a 3.8% gain over the same period in...


NEW YORK AUTO SHOW - Global debuts list

29 March 2018

Vehicles which made their global debuts at the 2018 New York International Auto Show are named below.


just-auto Plus only Subaru Japan sales dips 16.4% in February 2018

29 March 2018

Subaru Corporation announces production, Japan sales and export results for February 2018 (Flash Report) Domestic production: February 2018 - 59,780 units; change - 0.7%; YoY - First y/y increase in 2 months; YTD 2018 - 104,473 units; change -...


just-auto Plus only Subaru to use NI hardware-in-the-loop technology for EV testing

21 March 2018

NI, the provider of platform-based systems that enable engineers and scientists to solve the world’s greatest engineering challenges, announced that major automotive manufacturers like Subaru are using NI hardware-in-the-loop (HIL) technology to simulate...

Subaru news

Subaru announces more faulty inspections, driving shares lower

6 November 2018

Subaru Corporation announced on Monday it plans to expand its domestic vehicle recall after more...


just-auto Plus only Subaru global sales dips 9.3% in H1 FY2018-2019

6 November 2018

Subaru Corporation announced its consolidated financial results for the first half of fiscal year...


Subaru US sells 1m vehicles with EyeSight crash reduction technology

19 October 2018

Subaru of America has now sold over a million vehicles with its award-winning EyeSight driver ass...


Toyota and Mercedes top 2018 auto brands rating

4 October 2018

Automotive brands accounted for 16 of Interbrand's most valuable brands list for 2018 though...


just-auto Plus only Subaru of America sales up 3.5% in September 2018

4 October 2018

Subaru of America reported 57,044 vehicle sales for September 2018, a 3.5% increase over Septembe...


just-auto Plus only Subaru Canada sales rise 9.4% in September 2018

4 October 2018

Subaru Canada (SCI) announced its best-ever September sales - and its second best month on record...



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