Subaru


All the very latest information about Subaru in one place. The latest Subaru business news, analysis, comment and interviews, all from our automotive industry experts at just-auto.

This brand is owned by: Subaru

Latest insights


2019 Tokyo motor show - the world premieres

24 October 2019

The following vehicles were world debuts at the 2019 Tokyo motor show.


ANALYSIS - HR3 Subaru Impreza

4 September 2019

A Golf-sized hatchback with a standard CVT, 1.6-litre horizontally opposed petrol engine and four-wheel drive: it could only be an Impreza. The latest generation HR3 series model is an excellent car but with prices starting at more than GBP24,000, it's understandable why this Subaru is a rare vehicle in Britain.


2019 New York auto show - list of world premieres

18 April 2019

The media preview of the 2019 New York International Auto Show took place on 17 April: just-auto lists all the world debuts below.


Subaru Forester and its e-Boxer hybrid future

11 March 2019

Rarely do I try any vehicle for the first time right at the end of its life cycle. In the case of the Subaru Forester that is exactly what has just happened. It was a handy way of discovering why well in excess of a million have been bought during the last six years.

Latest interviews


Q&A with Aha: Analytical data from the Cloud

28 July 2014

The IT industry has made much of the benefits of a Cloud infrastructure, offering better security and less complex networks in the workplace. Infotainment specialist Harman with subsidiary Aha claims its use in the car could be equally effective. It is now offering OEMs and service providers a chance to use the Cloud beyond downloading apps, navigation updates or music. Understanding what features are being used by the end customer, finding software bugs, removing unused features, reducing recalls or targeting specific customers with updates and advertising are just some of the ideas that Harman claims it can offer with its new Aha Cloud Platform Analytics and Updates Service. just-auto spoke to Siegfried Schuler, Director Centre of Competence Aha, about the service and find out what OEMs are most interested in.


Q&A with CAP-XX: Supercapacitors for stop-start applications

3 June 2013

Australia’s CAP-XX Ltd is developing supercapacitors to provide high power support to automotive stop-start systems, protecting and extending the operating life of the car's battery in the process. Supercapacitors are lighter than a battery, can operate at low temperatures and be charged and discharged almost without limit. To find out more, Matthew Beecham talked with CAP-XX’s CEO Anthony Kongats and Pierre Mars, Vice President Applications Engineering & Quality.


INTERVIEW: Agromash Holdings on PSA partnership in Kazakhstan

26 March 2013

PSA Peugeot Citroen recently inked a partnership with Agromash Holding, for the assembly and distribution of the French automaker's passenger cars and LCVs in Kazakhstan. Simon Warburton was in contact with the trailer and agricultural machinery manufacturer based in the huge country on Russia's southern border.


INTERVIEW: TomTom's Jan-Marten de Vries

17 October 2012

TomTom is well known for its navigation systems both for OE and aftermarket applications. What is not so well known is how it is developing its range of products and services to meet the demands of today’s connected car. Vanessa Scholfield, editor QUBE Connected Car service spoke to Jan-Marten de Vries , VP Product Management of Automotive at TomTom to gain an insight into its product development and innovation in relation to car connectivity.

Latest news


Subaru selects Xilinx to power vision-based ADAS

20 August 2020

Xilinx, Inc. announced that its technology is powering the new version of Subaru’s vision-based advanced driver-assistance system (ADAS), EyeSight.


just-auto Plus only 2021 Subaru Ascent SUV earns IIHS TOP SAFETY PICK+ award

17 August 2020

ubaru of America, Inc. announced that its full-size, 3-row 2021 Ascent SUV was named a 2020 TOP SAFETY PICK+ by the Insurance Institute for Highway Safety (IIHS). The 2021 Ascent earned the IIHS TSP+ award with the addition of Steering Responsive...


just-auto Plus only Subaru Canada records its best July sales ever

6 August 2020

Subaru Canada, Inc. (SCI), is proud to announce a historic sales month as the all-new 2020 Outback, 2020 Ascent, Crosstrek and Forester drive SCI to its best-ever July with 5,678 units sold. Subaru's July sales performance is the brand's third best...


just-auto Plus only Subaru Corporation announces consolidated financial results for the first quarter of FYE 2021

5 August 2020

Subaru Corporation announced its consolidated financial results for the first quarter of the fiscal year ending March 31, 2021. Results for April–June 2020: Consolidated Revenue Due to the significant impact of the Covid-19 global pandemic on the...


just-auto Plus only Subaru of America reports July sales

4 August 2020

Subaru of America, Inc. today reported 51,458 vehicle sales for July 2020, a 20 percent decrease compared with record July 2019. These results reflect the impact of the COVID-19 global pandemic and the uncertainty surrounding economic recovery. Following...


just-auto Plus only Subaru Canada introduces immersive online sales experience

16 July 2020

Subaru Canada, Inc. (SCI) is pleased to introduce RAPID RTC Live Dealer, the first fully immersive, omni-channel experience that connects online customers in real-time to directly empower salespeople in a completely immersive, audio/visual consultative sales...


just-auto Plus only 2021 Subaru Crosstrek debuts with refreshed design, suspension and an available 2.5 liter engine

10 July 2020

Subaru of America, Inc. today announced pricing on the 2021 Crosstrek compact SUV offering an all-new Sport trim and available 182-horsepower 2.5-liter 4-cylinder SUBARU BOXER engine. The 2021 Crosstrek Sport is the most powerful and fun-to-drive Crosstrek...


just-auto Plus only Subaru of America reports June and Q2 2020 sales

2 July 2020

Subaru of America, Inc. today reported 53,911 vehicle sales for June 2020, a 12 percent decrease compared with record June 2019. These results reflect the impact of the COVID-19 global pandemic and the uncertainty surrounding economic recovery. Following...


just-auto Plus only Subaru announces 2021 Crosstrek with newly available 2.5 liter engine and major updates across the model line

10 June 2020

Subaru of America, Inc. announced the 2021 Crosstrek compact SUV. 2.5-liter 182 hp engine standard on Sport and Limited trim levels New Sport trim comes equipped with dual-function X-MODE, unique exterior and interior accents, and exclusive StarTex...


Subaru extends production reduction to 19 June

18 May 2020

Subaru has extended its production reduction in Japan to 19 June citing the global COVID-19 pandemic continuing to impact its supply chain and sales activities around the world.


just-auto Plus only Subaru of America reports April 2020 sales

4 May 2020

Subaru of America, Inc. today reported 30,620 vehicle sales for April 2020, a 47 percent decrease compared with April 2019. These results reflect the impact of the COVID-19 global pandemic and the resulting retailer shutdowns that have impacted the entire...


Subaru brings forward Japanese plant shutdown

6 April 2020

Subaru Corporation said it would change the starting date of its planned production halt at its Gunma manufacturing plant due to newly occurred interruptions in our supply chain.


just-auto Plus only Subaru of America reports March and Q1 2020 sales

2 April 2020

Subaru of America, Inc. today reported 32,611 vehicle sales for March 2020, a 47 percent decrease compared to March 2019. These results reflect the uncertainties around the COVID-19 global pandemic impacting the entire automobile industry. Following eleven...


just-auto Plus only Subaru of America reports best-ever February sales

5 March 2020

Subaru of America, Inc. reported 51,695 vehicle sales for February 2020, a 5.3 percent increase compared to February 2019, and the best February in the history of the company. Highlights: Best February ever – monthly sales increase 5.3 percent...


just-auto Plus only Subaru announces consolidated financial results for the nine months of FYE2020

6 February 2020

Subaru Corporation announced its consolidated financial results for the first nine months of fiscal year ending March 31, 2020. Results for April-December 2019: Consolidated Revenue Consolidated global unit sales of Subaru vehicles increased 0.4% to...


just-auto Plus only Subaru Of America reports best-ever January sales

4 February 2020

Subaru of America, Inc. today reported 46,285 vehicle sales for January 2020, a 0.5 percent increase compared to January 2019, and the best January in the history of the company. Highlights: Best January ever – monthly sales increase 0.5 percent...


just-auto Plus only Aria Systems and Subaru expand connected car monetization partnership

31 January 2020

Aria Systems , the leader in helping enterprises grow subscription- and usage-based revenue, announced that Subaru of America, Inc., has extended its partnership with the company with plans to broaden its use of Arias cloud billing and monetization platform to...


Subaru targets 11% rise in global output in 2020

17 January 2020

Subaru Corporation is targeting an 11% increase in global vehicle production to a record 1.1m vehicles in 2020 from 987,000 units last year, driven by strong demand in the US and a rebound in domestic output.


just-auto Plus only Subaru chooses TomTom navigation for all new US vehicles

17 January 2020

TomTom (TOM2), the location technology specialist, has been chosen by Subaru to be the maps and navigation supplier for its new 2020 Subaru Outback and Legacy models. TomTom is supplying Subaru’s all-new infotainment platform with TomTom Maps, as...


just-auto Plus only Subaru of America announces December 2019 sales; sets eleventh consecutive annual sales record

7 January 2020

Subaru of America, Inc. established a new all-time U.S. sales record of 700,117 vehicles for the 2019 calendar year (CY); an increase of 3 percent compared to the previous annual record of 680,135 vehicles set in 2018. Highlights: more than 10,000 Outbacks...


Subaru of America breaks sales record with 700K

3 January 2020

Subaru of America has set an eleventh consecutive annual sales record, crossing the 700,000 mark in the process. Sales in 2019 again outpaced Hyundai Motor America (688,771) and were almost double those of Volkswagen (363,322). The USA accounts for almost three quarters of Subaru's global sales.


just-auto Plus only Subaru of America reports record October sales

4 November 2019

Subaru of America, Inc. today reported 55,531 vehicle sales for October 2019, a 0.3 percent increase compared to October 2018. Highlights: New all-time record October Best October ever for Ascent Best month ever for Crosstrek 75 Consecutive...


Subaru production suspended after Typhoon Hagibis

17 October 2019

Japanese automaker Subaru has halted vehicle production in Japan for 10 days after typhoon Hagibis which swept through the country over the weekend, dumping record rainfall.


just-auto Plus only 2020 Subaru Crosstrek combines capability, value in a city-sized package

9 October 2019

With a starting price of $23,795, just $100 more than the 2019 model, the Crosstrek adds new standard features including automatic climate control and a new rear seat reminder, as well as Subaru's driver-selectable SI-DRIVE engine management...


just-auto Plus only 2020 Subaru Impreza ramps up value

8 October 2019

2020 Impreza remains the most affordable all-wheel drive vehicle in Canada, with a starting MSRP of just $19,995. Subaru's EyeSight driver-assist system is now standard on all Impreza models when equipped with the brand's Lineartronic...


just-auto Plus only Subaru of Indiana Automotive rolls off its six millionth vehicle

24 September 2019

Subaru of Indiana Automotive (SIA) has produced its 6 millionth vehicle, a 2020 Subaru Legacy. The milestone occurred less than a week after the plant’s 30th anniversary of starting production. “Achieving both milestones within a week of each...


just-auto Plus only Subaru marks ten million vehicle sales in the US

19 September 2019

Subaru of America announced the sale of its 10-millionth vehicle in the US. The new owner took delivery of a 2019 Subaru Impreza at the oldest Subaru retail facility in the country. A surprise celebration followed with the retailer’s owner and staff and...


just-auto Plus only Subaru of America sales up 9.3% in August 2019

6 September 2019

Subaru of America reported 70,039 vehicle sales for August 2019, a 9.3% increase compared with August 2018. August 2019 marked the best-ever sales month in the history of the company, topping the current record set in December 2018 (64,541 vehicle). Year to...


just-auto Plus only Subaru Corporation announces senior management changes

12 August 2019

Subaru Corporation announces the following management changes which took effect on 7 August 2019 and 8 August 2019. Change to areas of responsibility of executive officer (effective 8 August 2019) Tetsuo Fujinuki - vice president New position:...


Subaru Canada sales up 2.3% in July

6 August 2019

Subaru Canada (SCI) continues to show resiliency in the face of headwinds across the Canadian auto sector, posting its best-ever July sales last month

Subaru news

Subaru selects Xilinx to power vision-based ADAS

20 August 2020

Xilinx, Inc. announced that its technology is powering the new version of Subaru's vision-based a...


just-auto Plus only 2021 Subaru Ascent SUV earns IIHS TOP SAFETY PICK+ award

17 August 2020

ubaru of America, Inc. announced that its full-size, 3-row 2021 Ascent SUV was named a 2020 TOP S...


just-auto Plus only Subaru Canada records its best July sales ever

6 August 2020

Subaru Canada, Inc. (SCI), is proud to announce a historic sales month as the all-new 2020 Outbac...


just-auto Plus only Subaru Corporation announces consolidated financial results for the first quarter of FYE 2021

5 August 2020

Subaru Corporation announced its consolidated financial results for the first quarter of the fisc...


just-auto Plus only Subaru of America reports July sales

4 August 2020

Subaru of America, Inc. today reported 51,458 vehicle sales for July 2020, a 20 percent decrease...


just-auto Plus only Subaru Canada introduces immersive online sales experience

16 July 2020

Subaru Canada, Inc. (SCI) is pleased to introduce RAPID RTC Live Dealer, the first fully immersiv...



Forgot your password?