Ford


All the very latest information about Ford in one place. The latest Ford business news, analysis, comment and interviews, all from our automotive industry experts at just-auto.

This brand is owned by: Ford Group

Latest insights


Diesel ditched - Ford Fiesta goes mild hybrid

26 November 2020

Not too long ago it wasn't easy to spot a mild hybrid, the smart fortwo mhd being one of the few to be easily identifiable. Lately, MHEVs, as some brands term them, are everywhere, this being a cost-effective way to help meet the EC's 95g/km rule. Britain's best selling vehicle is now mildly petrol-electric too, the Fiesta diesel being axed at the same time.


Ford future models - part 2

7 October 2020

In this second installment of a three-part series, highlights of likely future Ford crossovers, SUVs and pick-ups are looked at. This follows the recent report on the brand's cars and electrified vehicles, with the final chapter soon to turn the spotlight on Lincoln.


Ford future models - cars and EVs

5 October 2020

In this first chapter of a three-installment series, highlights of likely developments for the Ford brand's global cars line-up are explored, along with electrified vehicles. This will be followed by a look at coming developments in crossovers, SUVs and pick-ups, with the third report all about the future of Lincoln.


All of Turkey’s Christmases come at once as sales continue to confound

5 August 2020

As anticipated, July was indeed a month to remember for the Turkish market with light vehicle sales surging by an astonishing 387% year on year to over 87,000 units.

Latest interviews


Ford puts a Spin on the micromobility market

9 March 2020

Spin, the micromobility unit of Ford Motor, is expanding its footprint from 70 markets in the US to cities in Europe. The company will launch its first international fleet of dockless electric scooters in Cologne, Germany this spring. It is also applying for the upcoming Paris e-scooter share permit and exploring opportunities in the UK. To learn more about Spin’s roll out plans for Europe, we talked with its co-founder and president Euwyn Poon.


Ford of Europe on connectivity developments

16 March 2017

Ford is doing much in the Connected Vehicle Technologies space. Its award-winning SYNC 3 system incorporates much of the functionality desired by consumers today. At the Geneva Motor Show, we caught up with Jan Schroll, Ford of Europe’s Supervisor for Connectivity Application, on challenges of integrating connectivity and the road ahead.


Detroit interview - Ford CEO Mark Fields

14 January 2016

Ford’s Fields tells just auto he wants to revolutionise the automotive customer experience.


Car firms that fail to embrace mobility challenges will lose out – Mascarenas

11 November 2015

Ford's former Chief Technical Officer Paul Mascarenas has told just-auto that he believes the challenges faced by the auto industry currently put it at a pivotal stage and those firms who fail to embrace the emerging mega-trends will lose out.

Latest news


just-auto Plus only Ford Motor Company issues safety compliance and safety recalls in North America

23 February 2021

Ford Motor Company is issuing safety compliance and safety recalls in North America. Safety compliance recall for select 2020-21 Ford F-Series vehicles for windshield adhesion Affected vehicles do not comply with Federal Motor Vehicle Safety Standards...


just-auto Plus only Ford Motor issues two safety recalls in North America

19 February 2021

Ford Motor Company is issuing two safety recalls in North America. Safety recall for select vehicles that may have had obsolete Takata service parts installed in collision and theft repairs after the Takata recall was completed Ford identified that...


just-auto Plus only Ford helps roadside workers stay safe with pioneering illuminated rear panels for vans

19 February 2021

Ford has developed new, first-of-its-kind electronic high-visibility panels, which do not rely on other light sources to be clearly visible in the dark. The red stripes, available on Transit and Transit Custom models, are illuminated by electricity passing...


just-auto Plus only New auto option for Ford EcoBoost hybrid brings fun-to-drive efficiency to more drivers than ever

17 February 2021

Ford is introducing a new seven-speed automatic transmission option for electrified EcoBoost Hybrid powertrains that will for the first time enable drivers who want an automatic gearbox to reduce their CO2 emissions and save money using Ford’s 48-volt...


just-auto Plus only New S-MAX Hybrid helps active families go electric and continues Ford’s electrification push

10 February 2021

The new Ford S-MAX Hybrid sports activity vehicle offering seven seats alongside the refinement, efficiency and convenience of a full hybrid powertrain is now available to order for customers across Europe, Ford announced. Using innovative engineering to...


just-auto Plus only Ford reveals Bronco Ultra4 4400 unlimited class extreme race trucks

3 February 2021

Built to conquer boulder fields and dry lakes, Bronco – the outdoor brand of Built Wild 4x4 SUVs from Ford expands its off-road presence by debuting three custom-built Bronco ULTRA4 4400 unlimited class race trucks that will compete in this year’s...


Ford $1bn South Africa spend adding 1,200 jobs

2 February 2021

Ford on Tuesday announced an investment of US$1.05bn (R15.8bn) in its South African manufacturing operations, the biggest investment in the automaker's 97-year history in the country.


Ford and Google announce collaboration

1 February 2021

Ford and Google said on Monday they would collaborate in a "first-of-its-kind partnership to create unique services and capabilities for Ford and Lincoln customers, and to accelerate the automaker's transformation plan".


Ford scales up UK charge network for Mustang EV

29 January 2021

The size of the charge network available to Ford electric vehicle drivers has increased more than threefold in readiness for first UK deliveries of the Mustang Mach-E performance SUV, the automaker's local unit said on Friday.


Ford to make Mustang Mach-E in China

29 January 2021

Ford has announced that Mustang Mach-E will be manufactured in China by Changan Ford for local customers.


just-auto Plus only Ford scales up charge network for arrival of award-winning all-electric Mustang Mach-E

29 January 2021

The size of the charge network available to Ford electric vehicle drivers has increased more than threefold in readiness for first deliveries of the Mustang Mach-E performance SUV. Ford is expanding its long-standing business partnership with bp by adding...


just-auto Plus only Ford-owned Spin announces exclusive partnership with Tortoise to bring remotely operated e-scooters to North American and European cities in 2021

29 January 2021

Spin, the micromobility subsidiary of Ford Motor Company, today announced an exclusive international alliance with software company Tortoise to bring Spin S-200 remotely-operated e-scooters to cities in North America and Europe in 2021. The company's...


Ford global design head Moray Callum to retire

26 January 2021

Moray Callum, Ford global design head, is to retire.


Rivian reportedly reaches US$27.6bn value after new funding

20 January 2021

Rivian Automotive, the electric truck startup backed by Amazon and Ford, reportedly has raised US$2.65bn in new funding from a group of investors led by T Rowe Price.


Ford ordered to recall 3m vehicles over Takata air bags

20 January 2021

Ford must recall 3m vehicles with potentially defective driver-side Takata air bags, the US auto safety regulator announced rejecting the automaker's bid to avoid a recall.


2020 Brazil sales drop 26.2% but "strong" recovery likely

18 January 2021

During a truly dramatic 2020, Brazilian sales, production and exports plummeted strongly, yet not as drastically as initially forecast in the early days and months of the COVID-19 pandemic. Predictions suggested a drop of over 40% but that ended up at 26.2%.


Ford Europe sales fall 27% in 2020

18 January 2021

Full year 2020 total vehicle sales in Ford Europe's key 'Europe 20' markets fell 26.8% year on year to 974,982 units with market share off only 0.3% to 7.1% compared with 2019.


Chip shortage cuts more vehicle production

12 January 2021

Ford, Toyota, Fiat Chrysler Automobiles and Nissan Motor have all said they would cut vehicle production this month due to a shortage of semiconductors as demand rebounds from the coronavirus crisis.


just-auto Plus only Ford Motor issues two safety recalls for select 2020-21 Ford E-Series, Ford Explorer and Lincoln Aviator vehicles in North America

4 January 2021

Ford Motor Company is issuing two safety recalls in North America. Safety recall for select 2021 Ford E-Series vehicles for 7.3-liter engine cover thermal management Affected vehicles may contain mispositioned insulation on the underside of the engine...


Ford teams with insurers on vehicle use data

23 December 2020

Ford says it is teaming up with insurance carriers across the US to help customers save money on premiums based on driver behavior, utilizing its built-in connectivity technology on eligible vehicles.


Honda leads growth in 'influencer conversations on Twitter'

15 December 2020

Honda Motor witnessed an 80% jump in influencer conversations on Twitter during June-November 2020 over the previous six months, according to GlobalData, a leading data and analytics company.


CBI/Ford team on battery research

10 December 2020

New research through a European Union collaboration managed by the Consortium for Battery Innovation (CBI), and Ford among others, is to focus on dynamic charge acceptance (DCA) and high-temperature durability in batteries used in the automotive sector.


Velodyne supplies LiDAR sensors to Ford Otosan

2 December 2020

Velodyne Lidar, Inc. has announced it is collaborating with Ford Otosan on product development and testing of autonomous heavy commercial trucks.


Ford hires global marketing chief from eBay

24 November 2020

Ford is hiring a dedicated head of global marketing from eBay to "help execute its plan to unlock customer and company value".


Ford BEV meets EPA range targets

24 November 2020

Ford said the United States Environmental Protection Agency (EPA) had certified range numbers for several variants of the all electric 2021 Mustang Mach-E.


just-auto Plus only Best-selling Ranger pick-up now even more versatile as Ford adds conversion-ready chassis cab model

23 November 2020

Ford is introducing a new Ranger chassis cab variant for the first time, giving customers ranging from construction to military the ability to easily create bespoke vehicles based on Europe’s best-selling pick-up and winner of the International Pick-up...


just-auto Plus only Ford reveals plans for inclusive, vibrant, walkable mobility innovation district around Michigan Central Station

20 November 2020

At a community meeting , Ford Motor Company revealed the site plan for Michigan Central, an inclusive, vibrant and walkable mobility innovation district in Corktown, Detroit’s oldest neighborhood, as well as designs for some of the district’s first...


just-auto Plus only Ford launches all-new four-door SUV – Bronco

16 November 2020

Built to take adventures further, the all new Built Wild 2021 Bronco four-door rugged SUV is designed to be the ultimate Bronco destination vehicle with ample room, smart features and accessories to haul outdoor gear inside and to comfortably sleep two when...


just-auto Plus only FORD MOTOR recalls select 2020 Ford Explorer and Lincoln Aviator vehicles

16 November 2020

Ford Motor Company is issuing two safety recalls in North America. Safety recall for select 2014-16 Ford Taurus, Ford Explorer and 2014 Ford Edge vehicles In affected vehicles, the link shaft bracket may fracture after long-term use as a result of...


Ford prices US Transit BEV under $45,000

13 November 2020

Ford has announced the Kansas City built 2022 E-Transit for the US and Europe. The electric version of the cargo van will be priced from under US$45,000.

Ford news

just-auto Plus only Ford Motor Company issues safety compliance and safety recalls in North America

23 February 2021

Ford Motor Company is issuing safety compliance and safety recalls in North America. Safety co...


just-auto Plus only Ford Motor issues two safety recalls in North America

19 February 2021

Ford Motor Company is issuing two safety recalls in North America. Safety recall for select ve...


just-auto Plus only Ford helps roadside workers stay safe with pioneering illuminated rear panels for vans

19 February 2021

Ford has developed new, first-of-its-kind electronic high-visibility panels, which do not rely on...


just-auto Plus only New auto option for Ford EcoBoost hybrid brings fun-to-drive efficiency to more drivers than ever

17 February 2021

Ford is introducing a new seven-speed automatic transmission option for electrified EcoBoost Hybr...


just-auto Plus only New S-MAX Hybrid helps active families go electric and continues Ford’s electrification push

10 February 2021

The new Ford S-MAX Hybrid sports activity vehicle offering seven seats alongside the refinement,...


just-auto Plus only Ford reveals Bronco Ultra4 4400 unlimited class extreme race trucks

3 February 2021

Built to conquer boulder fields and dry lakes, Bronco – the outdoor brand of Built Wild 4x4...



Forgot your password?