OEM product strategy summaries

OEM product strategy summaries

Analysis of major OEM group product strategies by major segment, platform/architecture and future models


ANALYSIS - How Honda sees the future of Acura

20 Nov 2017 | Glenn Brooks

Can a luxury brand which after 31 years is only a moderate success in North America, is absent from Europe and Japan and builds only two models in China be considered a successful one? Acura has always promised much but not always delivered, at least not compared to Lexus and Infiniti, each of which it blazed the trail for. In this first of three features, just-auto looks at what is ahead for Honda Motor's brands.


ANALYSIS - Future models for Dongfeng Motor

14 Nov 2017 | Glenn Brooks

In addition to being a JV partner for several foreign OEMs, Dongfeng Motor is a fairly successful vehicle manufacturer in its own right, with multiple brands and sub-brands in China. Its weak point is a lack of any sizable export business and exposure to the collapsing Chinese market passenger vehicle sales of Kia Motors and Groupe PSA.


Opel-Vauxhall PACE! plan - the future models

9 Nov 2017 | Glenn Brooks

Following the announcement of the PACE! business plan for Opel-Vauxhall by its CEO Michael Lohscheller, just-auto takes a look at what this means for the brands' current and future models.


Future cars analysis - Could Renault turn Lada into the next Skoda?

8 Nov 2017 | Glenn Brooks

Russia is not for faint-hearted investors. Boom to bust to boom has been the pattern of recent years. Some, such as GM decided to make a Rexit. Renault, though, stayed and may eventually reap rewards from its shareholding in AvtoVAZ and the Lada brand, which commands 20 per cent of an improving market for new vehicle sales.


ANALYSIS - What Nissan plans for the future of Mitsubishi

7 Nov 2017 | Glenn Brooks

Its owner Nissan Motor says Mitsubishi Motors' vehicles won't be fully integrated into the newly expanded R-N-M Alliance's system of architectures until 2020, possibly later. Conventional SUVs, plug-in hybrids, battery-electric small cars and high performance e-SUVs will step by step become the speciality of MMC.


ANALYSIS - Toyota architectures and future models Part 3 of 3

2 Nov 2017 | Glenn Brooks

The final part of the series which examines the passenger vehicles of Toyota Motor Corporation and its subsidiaries now turns to current and future Toyota brand crossovers, SUVs, pick-ups and sports cars. This includes hybrid models. This last chapter follows others on Daihatsu, Lexus, Toyota's smaller models and MPVs plus another concerning larger cars and fuel cell vehicles.


ANALYSIS - Toyota architectures and future models Part 2

31 Oct 2017 | Glenn Brooks

After three features which respectively encompassed in-depth examinations of the latest and future generation Daihatsu and Lexus and Toyota vehicles, the next instalment in the series on Toyota Motor Corporation looked at the Toyota brand's small and compact models. Now, its D, E and F segment cars as well as MPVs and fuel cell models.


ANALYSIS - Toyota architectures and future models Part 1

26 Oct 2017 | Glenn Brooks

Following features which looked at what's ahead for Daihatsu and Lexus, now comes a deep dive into plans for future Toyota cars.


ANALYSIS - The future models Toyota is planning for Lexus

18 Oct 2017 | Glenn Brooks

The second feature in a series which looks at the future models of brands under the Toyota Motor Corporation umbrella is all about Lexus. This follows part one, which concerned Daihatsu, and will be followed by features on the next generation of Toyota cars and light trucks.


ANALYSIS - Daihatsu architectures and future models

10 Oct 2017 | Glenn Brooks

In this first part of what Toyota Motor Corporation (TMC) divisions are planning, the focus is on Daihatsu Motor Company. It will be followed by a look at current and future Lexus models, and in the final instalments, what's ahead for Toyota brand cars and light trucks.


ANALYSIS - Changan architectures and future models

3 Oct 2017 | Glenn Brooks

The parent company has been trading for 155 years, so Changan knows a thing or two about being successful in business. The automotive division has this year fallen prey to the ongoing surge in sales by Geely's Emgrand brand in China, recently losing its fifth place in that market. However, having sold 662,620 passenger vehicles so far in 2017, it is far from failing, especially as Changan remains ahead of the Nissan, Baojun, Haval and Ford brands.


ANALYSIS - Mazda vehicle architectures and future models

20 Sep 2017 | Glenn Brooks

Having invested heavily in a lightweight architecture, a family of highly efficient engines and an ever expanding range of SUVs, Mazda is thriving. The company's size and its lack of expertise in the area of electrification are potential weaknesses but an alliance with Toyota appears to be a sensible move to address those concerns.


ANALYSIS - Suzuki architectures and future models [updated]

15 Sep 2017 | Glenn Brooks

Often flying under the radar due to its small presence in Europe and China, as well as its withdrawal from the US market, Suzuki Motor Corporation is something of a stealthy giant. Its dominance of the rapidly expanding Indian market, the strength of its mini-vehicle sales in Japan and a strategy of remaining fiercely independent after a bust-up with Volkswagen mark out SMC as one of the world's most unusual and successful OEMs.


ANALYSIS - Ford's future global SUVs and pick-ups

30 Aug 2017 | Glenn Brooks

Following on from a look at what Ford Motor Company is believed to be planning for Lincoln, the second chapter of a three-part series turned to future Ford cars and minivans. The final instalment below concerns the blue oval brand's next generation of SUVs and pick-up trucks. Each feature includes details of autonomous, hybrid, PHEV, EV and/or hydrogen fuel cell models.


ANALYSIS - Ford's future global cars and minivans

22 Aug 2017 | Glenn Brooks

Following on from a look at what Ford Motor Company is believed to be planning for Lincoln, the second chapter of a three-part series now turns to future Ford cars and minivans. The final instalment will be all about the blue oval brand's next generation of SUVs and pick-up trucks. Each feature includes details of autonomous, hybrid, PHEV, EV and/or hydrogen fuel cell models.



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