Launched in 2008 for those looking to make a funky and bold statement, the Kia Soul is certainly out of the ordinary. Competing models include the likes of the Vauxhall Mokka X and Nissan Juke. Like the Juke, opinions are divided on its distinctive looks and hamster TV commercials.  But that hasn't stopped the Soul from becoming a market leader in the US and China.  Continuing just-auto/QUBE's review of interior design and technology trends, we take a closer look inside the Soul.