Blog: Dave LeggettWhat is a Gol?

Dave Leggett | 25 March 2003

No not a sea gull. It is the Portuguese word for goal that is used by those football crazy Brazilians as the label for the top-selling Volkswagen model. Our Brazilian correspondent, Rogerio, has filed an item with a picture of it - it's the first Brazilian model to be fitted with VW's 'flex fuel' system engine. The new version can run on petrol, alcohol or a mixture of the two and its output varies between 97hp and 99hp. Actually, I noticed recently that the latest ANFAVEA data shows that alcohol-powered car sales in Brazil are on the up.

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What does a Chinese premium brand car consumer look like?

Well, on average, male and 33.5 years of age, with average annual household income of $175,000. There's some interesting stuff here in a survey of 800 premium brand car customers in China carried out...

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