Blog: Glenn BrooksWelcome to the Mother Hood: Fiat's 500L campaign

Glenn Brooks | 18 December 2012

Fiat GB and its ad agency are hoping a rapping mum will help get the new 500L off to a strong sales start. See what you think of this video.


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TRW and ZF

We're digesting the news that TRW will be (subject to the usual approvals) acquired by ZF. Looks like ZF has paid top dollar....

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On this day...

Here we are again. September 11. On that day in 2001, I was in Frankfurt at the auto show....

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Post-merger shake-out

With the Fiat-Chrysler merger now appearing to be on the final straight, this Non Sequitur cartoon about post-merger scenarios gave me a coffee break giggle....

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