Blog: The shuttered 'old GM' legacy
Graeme Roberts | 4 December 2012
While the bailed out, post-bankruptcy version of General Motors is doing well, there is a less successful legacy left behind in the form of 'old GM'.
The New York Times shows just what happened in just one town after GM pulled out.
Seems a huge waste of modern buildings but this is the reality in parts of the US today.
And it's not just GM. The NYT cites Center for Automotive Research data saying over 267 auto facilities have been closed since 1979 and half remain unused.
Ironically, if you use Streetview in Google Maps to look at Centrepoint Parkway in Pontiac, about opposite the old assembly plant's rail sidings, you can see a car transporter whizzing by laden with new Chevrolet Camaros.
Made in Canada.
Well, on average, male and 33.5 years of age, with average annual household income of $175,000. There's some interesting stuff here in a survey of 800 premium brand car customers in China carried out...
US ad agencies have form when it comes to poking fun at outdated perceptions of Europeans. Perhaps this new commercial will be as successful at changing Fiat's image with Americans of a certain age as...
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