Blog: Graeme RobertsThe Fiesta of Fifty-Three

Graeme Roberts | 4 December 2012

Think Ford was first to use the Fiesta nameplate?

From 1976, if memory serves.

Think again - GM may have got there first in 1953 but, the way names get passed around automakers over the decades, I'm offering no guarantees. Looks like the Olds was a one-off, though, Ford has sold millions of its Fiesta.

And counting.


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TRW and ZF

We're digesting the news that TRW will be (subject to the usual approvals) acquired by ZF. Looks like ZF has paid top dollar....

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On this day...

Here we are again. September 11. On that day in 2001, I was in Frankfurt at the auto show....

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Post-merger shake-out

With the Fiat-Chrysler merger now appearing to be on the final straight, this Non Sequitur cartoon about post-merger scenarios gave me a coffee break giggle....

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