Blog: Tata Nano sales on the rise
Glenn Brooks | 1 March 2012
Tata Motors has just announced its sales for February. In the Indian market, Nano registrations were up just over 1,000 units compared to the same month in 2011.
Indian market Nano registrations numbered 9,217 units, which represents a year on year rise of 12% over the 8,262 registered in February 2011. That improvement is welcome but the Nano still lags the company's best seller, the Indica range, 10,424 of which were sold last month.
The Indica is a pretty old car now, so on current trends, Tata's smallest passenger vehicle might well start living up to the hype surrounding it at the time of its launch: could we finally see the Nano become the brand's best seller later in 2012?
If you're wondering how the brand itself is doing (and look too at the numbers for Fiat's troubled manufacturing JV), here's what Tata Motors' press release has to say: "...passenger vehicles business reported a total sale and distribution offtake of 36,536 units (34,832 Tata plus 1,704 Fiat) in the domestic market in February 2012, higher by 8%, compared to 33,751 (31,909 Tata plus 1,842 Fiat) in February last year".
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