Blog: Sales off a cliff but not in freefall
Dave Leggett | 26 November 2008
Edmunds estimates that US light vehicle sales this month will be well down on November of last year - they could be 30% down. While that's obviously not a cheering statistic, the trend with respect to October is more important than comparing with last year, given where we are after October's sales crash and what's going on in the market. By the sound of things, underlying demand (measured by the SAAR) hasn't fallen still further - though incentives have likely been generously deployed.
The market is perhaps bouncing along on the bottom in the US. It's not cause for outright celebration, but at least the downward sales trend - on a seasonally adjusted and annualised basis - has been checked (for now).
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