Over lunch I've been reading an interesting article off the McKinsey Quarterly website about hypermarkets in China. Rather than following the European/NA model where they are sited on the outskirts of urban areas and aimed squarely at car users, in China, where car ownership is low, they are situated inside urban population centres. Car-less customers buy less on each visit (on foot or two wheels I guess) but make more frequent visits. So, the hypermarket concept is rather different when applied to different lifestyle patterns in a place like China. Good reminder of how important it is to understand local conditions, whatever business you are in. That McKinsey Quarterly website is worth a visit - their automotive industry analysis is good.