Blog: Graeme RobertsDarth Vader and the Detroit Booster

Graeme Roberts | 8 February 2011

Two new US car ads are getting a lot of favourable comment right now.

One, which has already caught the eye of my colleague and fellow blogger Simon, comes from Volkswagen (The Force), previewing the 2012 Passat.

The other is from Chrysler whose US$8m Detroit booster played during the superbowl and rated a segment on last night's NBC Nightly News.


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