USA: VW of America appoints Crispin Porter + Bogusky as new ad agency
Volkswagen of America, Inc. has announced that it has appointed Crispin Porter + Bogusky as its new advertising agency of record for the U.S. and Canada. In this role, CP+B will have full responsibility for the marketing of all products effective December 5, 2005. CP+B replaces Arnold Worldwide, which held the VW account for ten years.
Get full access to all content, just $1 for 30 days
A Message From The Editor
just-auto gives its paid members access to the very best automotive market coverage.
And now there’s just-auto plus, our premium membership that gives you exclusive component forecast data, company profiles and extended news coverage - just for premium members.
Today I can offer you 30 days access for $1 - and that includes just-auto plus.
Dave Leggett, editor of just-auto
* plus VAT if applicable