Former sales director Nick Connor has been confirmed as managing director of Volvo Car UK as well as its Ireland and Iceland subsidiaries.
Connor, 47, succeeds Peter Rask, who left in 2011, and has been acting MD since. He has worked for Volvo in the UK for the past 16 years and was also previously group solicitor and company secretary.
Connot took the reins in time to launch the new V40 five-door hatchback, due in showrooms in the summer. That car, he said, "arguably is the most important car for Volvo in terms of volume development for the last decade".