USA: Toyota names new youth line Scion
Toyota Motor Sales USA has announced that its third vehicle model line will be called Scion. Pop that little word into Microsoft Word#;s thesaurus and up pops “implant”, “bud”, “graft” and “shoot”, amongst others. TMS will host a press conference at the New York motor show on March 27, to show concept vehicles and to announce plans for how Scion will be launched and marketed.
Get full access to all content, just $1 for 30 days
A Message From The Editor
just-auto gives its paid members access to the very best automotive market coverage.
And now there’s just-auto plus, our premium membership that gives you exclusive component forecast data, company profiles and extended news coverage - just for premium members.
Today I can offer you 30 days access for $1 - and that includes just-auto plus.
Dave Leggett, editor of just-auto
* plus VAT if applicable