USA: Subaru of America launches personalised owners' websites
Subaru of America has announced the launch of new personalised web sites for owners. My.Subaru.com is claimed to be unique in the auto industry, allowing owners to create their own web site specific to their individual vehicle -- automatically tracking maintenance, service and warranty work performed for the life of their vehicle. In addition, the sites will provide information and offers specific to the owner's model and interests.
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