INDIA: Size/price sensitivity keeps Mercedes A-class out
Mercedes will stay focussed on the top-end cars in India and not venture into the volume driven compact vehicle business with its A-class cars, the Economic Times of India said. The A-class sells well in the west, 800,000 to date, primarily in Europe, but the report citing DaimlerChrysler India MD & CEO Hans Michael Huber said its pricing would place it beyond the archetypal B segment car in India which is in the price band of Rs 3.5 lakh to Rs 5 lakh.
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