USA: Religious groups start anti-SUV ad campaign - report

By: just-auto.com editorial team | 13 November 2002

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Car buyers in four US states will soon hear a religious appeal to their environmental conscience: “What would Jesus drive?”, Associated Press (AP) reported. AP said that a Pennsylvania-based environmental group is planning television advertising in North Carolina, Iowa, Indiana and Missouri to urge consumers to park their pollutive SUVs -- Jesus would prefer a cleaner vehicle, the group contends.

Car buyers in four US states will soon hear a religious appeal to their environmental conscience: “What would Jesus drive?”, Associated Press (AP) reported. AP said that a Pennsylvania-based environmental group is planning television advertising in North Carolina, Iowa, Indiana and Missouri to urge consumers to park their pollutive SUVs -- Jesus would prefer a cleaner vehicle, the group contends.

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