UK: Real Improvement? The case of Automotive E-commerce
The hallmark of a failed initiative comes when the massive benefits, the huge changes and the wonderful new products promised begin to boil down to a vague statement that “process was improved” and “we all learned valuable lessons.” Automotive eCommerce and eBusiness aren’t quite there - yet. But already, the process and lesson voices seem to be tuning up, and automotive suppliers are understandably tensing their jaw muscles just in case they’re about to take one on the chin again.
Get full access to all content, just $1 for 30 days
A Message From The Editor
just-auto gives its paid members access to the very best automotive market coverage.
Today I can offer you 30 days access for $1 - and that includes just-auto plus.
Dave Leggett, editor of just-auto
* plus VAT if applicable