CZECH REPUBLIC: Octavia set to boost Skoda sales
The newly launched Octavia is at the heart of Skoda’s strategy to boost annual sales to 1.5m, according to its CEO, Winfried Vahland talking at the unveiling of the new five-door in Mladá Boleslav, Czech Republic.
It is part of a product onslaught that will see Skoda launch a new car every six months between now and 2015, said Vahland. Although unwilling to divulge details, Vahland admitted that future models in the Octavia range will include an estate car launched at the Geneva Salon next year followed by an all-wheel drive Scout, a CNG-powered model and high-performance petrol- and diesel-engined vRS variants next July that will include “the quickest Octavia yet.”
Designed by Jozef Kaban this third generation Octavia heralds a new design theme for the Czech brand with crisp swage lines running down its flanks and a more confident grille and bonnet mounted badge. Based on VAG’s MBQ platform, it’s the largest variant yet seen, according to Frank Welsch, board member for technical development with 50mm more rear room between the ‘B’ and ‘C’ posts than either the VW Golf or Seat Leon. Overall the new Octavia is 90mm longer, 50mm wider and has a 100mm longer wheelbase than the outgoing model. Despite this, the new car is 102Kgs lighter than its predecessor thanks, says Welsch to increased use of lightweight steels in the underpinnings and the bodyshell which uses 70% high strength steels and 20% hot stamped steels; this is despite the increased strengthening around the ‘C’ posts and upper rear fame demanded by the use of a large rear hatch, “In fact, the new car has greater torsional rigidity than the old model,” said Welsch.
CO2 emissions across the range average 115 g/kms with the Greenline, which employs stop-start and energy recuperation, achieving just 89 g/kms. Engine range comprises a pair of 1.4 TSI engines rated at 120 and 138Bhp, plus a 177Bhp 1.8TSI; two 1.6-litre diesels good for 103 and 108Bhp with a pair of two-litre TDi's – 147 and 181Bhp – also on offer.
UK sales are due to start in mid-end of March next year, with sales split 55% hatchback and 45% estate with sales growing to a predicted 78,000 in total by 2015.
As we enter the next chapter of occupant restraints - which focuses more on individual safety for different occupants or crash configurations - Matthew Beecham talked with senior executives of TRW Aut...
This QUBE report from just-auto provides a comprehensive overview of the global transmissions sector, major suppliers, top markets, technology trends and market size forecasts. Use this report to gain...
Autoliv, Inc. (ALV) - Financial and Strategic SWOT Analysis Review provides you an in-depth strategic SWOT analysis of the company’s businesses and operations. The profile has been compiled by GlobalD...
The UK market looked strong in May while Toyota's UK plant, clobbered by the 2008 recession, is now claimed to be back at capacity, following the start of production of the Auris Touring Sports or, to...
This report has been prepared based on an in-depth market analysis with inputs from industry experts. It covers the global automotive seat market landscape and its growth prospects in the coming years...
This QUBE report from just-auto provides a comprehensive overview of the global light vehicle OE automotive door modules sector, major suppliers, top markets, technology trends and market size forecas...
- ANALYSIS: The models to be axed by PSA's Tavares
- THE WEEK THAT WAS: The bubble car returns
- Management briefing: UK engine manufacturing (1)
- THE WEEK THAT WAS: Carlos sharpens the knife
- COMMENT: PSA's Tavares plots turnaround
- BEIJING DEBUTS: New Cruze, but old model to remain
- 2014 NYIAS: List of world premieres
- PSA issues new business plan
- Discovery Sport to replace Land Rover's Freelander
- Former Bentley chief returns for another round
- Jaguar Land Rover: Providing remarkable growth throughout the economic downturn
- PLDB - vehicle cycle plan database (annual subscription)
- Ford Motor Company - Strategy and SWOT Report
- Plunkett's Automobile Industry Almanac 2014: Automobile Industry Market Research, Statistics, Trends & Leading Companies
- Global light vehicle materials market 2008 to 2028